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Detailing Packages Question/Opinion

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  • #1

    Detailing Packages Question/Opinion

    I have completed a pricing packages guide for potential customers and I wanted to get some opinions on it. Overall, I am happy with it but I wanted to get some input on my package details.

    My main question is on the polish/sealant/wax portion of it. Are these layed out correctly? I feel like I am overlapping some and doing unnecessary work in an effort to make the package enticing. Specifically, level 3 and 4. How are you guys laying your exterior packages out when it comes to the waxes, etc? I want to make money but not waste time and product doing stuff I dont need to do. The last option with the sealant, I am referring to Klasse High Gloss Sealant
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  • #2
    Re: Detailing Packages Question/Opinion

    Not sure why I can't attach images or long sentences...trying again.

    Level 1 - Apply a one-step wax to clean, polish, and protect exterior paint (Lasts 2-3 months)
    Level 2 - Apply a polish to remove paint swirls, scratches and imperfections, leaving behind a high gloss finish
    Apply a pure synthetic hydrophobic wax to protect the paint and deepen color (Lasts 3-4 months)
    Level 3 - Apply a polish to remove paint swirls, scratches and imperfections, leaving behind a high gloss finish
    Apply a synthetic polymer sealant to protect paint from the elements and add reflection to paint
    Apply a premium Carnauba wax to protect the paint and deepen color (Lasts 4-6 months)
    Level 4 - Apply a polish to remove paint swirls, scratches and imperfections, leaving behind a high gloss finish
    Apply a long lasting high-gloss acrylic glaze for ultimate protection from the elements
    Apply a premium Carnauba wax to protect the paint and deepen color (Lasts 6-12 months)

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    • #3
      Honorary I think ur a little confused on the products and steps as far as to what to use and when. Polish will only do minor correcting depending on pad product. I'm in a bit of a hurry but ill get back later as I'm sure sum others will chime in too

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      • #4
        Originally posted by Jarhead0754:554295
        Honorary I think ur a little confused on the products and steps as far as to what to use and when. Polish will only do minor correcting depending on pad product. I'm in a bit of a hurry but ill get back later as I'm sure sum others will chime in too
        Keep in mind some of that is a bit of fluff.

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        • #5
          Re: Detailing Packages Question/Opinion

          Each level up should be not just a level up in price with another layer of wax, but a level up in price commensurate with more thorough defect removal. Most customers wouldn't be able to tell the difference between a car that was polished and coated with a synthetic sealant, and one that was polished, coated with a synthetic sealant and then topped with a carnauba. But they will be able to see a difference between a car that was polished and waxed, and one that was compounded, polished and waxed. As you have things situated, your levels are very close together and could make it hard for the customer to choose. It's also going to be hard to justify much of a price difference for the different levels when they're so close together. Set the levels further apart, with wider pricing.

          L1 - Wash (with clay if needed) plus a cleaner wax.

          L2 - Wash, clay, polish to remove light defects and increase gloss, wax (synthetic sealant as maybe a small upcharge service over a carnauba).

          L3 - Wash, clay, compound to remove moderate to severe defects, polish to enhance gloss, synthetic sealant.


          Estimate how long each of these three would take depending on vehicle size (it takes a lot longer to do L2 on a Suburban than it does on a Miata, for example) and multiply that by how much you expect/need/want to make per hour.

          Leave yourself open for those extreme cases where a car is in far worse shape than "normal" and the customer expects a very high level of finish when you're done. Those will bite you every time, and it's no fun to quote a job at $150 and then you struggle to get it done in 10 hours. That's really hard work for $15/hr when your skill set should see you getting double that, easy.
          Michael Stoops
          Senior Global Product & Training Specialist | Meguiar's Inc.

          Remember, this hobby is supposed to be your therapy, not the reason you need therapy.

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          • #6
            Well there's no reason for me to chime in again as god has said it perfectly.

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